Fans can access exclusive content through McDonald's collaboration featuring limited edition meals.
Category: Arts & Culture
The stars behind the Netflix anime sensation KPop Demon Hunters are set to reunite for a series of special online performances, part of a unique collaboration with McDonald's. This partnership, dubbed the Battle of the Bands, promises to engage fans in a fresh and interactive way, blending culinary delights with music and entertainment.
Scheduled for April 26, 2026, the full performances will be accessible via the McDonald’s app, where fans can scan the Derpy Access Card included with specially themed meals. This innovative approach celebrates the film's success and enhances the experience for its dedicated fanbase.
Among the performers are EJAE, Audrey Nuna, and REI AMI, who lend their voices to the characters of Huntrix. They will debut a new song during this event. Meanwhile, the Saja Boys—comprising Andrew Choi, samUIL Lee, Kevin Woo, Neckwav, and Danny Chung—will take the stage together for the first time as a real-world group, marking a milestone in their budding careers.
The limited edition meals, which debuted on March 31, 2026, feature items inspired by the film, including the Spicy Saja McMuffin and Huntrix Ramyeon McShaker Fries. Each meal also comes with collectible photocards, a staple in K-pop culture, and the all-important Derpy Access Card, which fans must scan to access the performances.
Marian Lee, Chief Marketing Officer at Netflix, expressed excitement about the collaboration, stating, "KPop Demon Hunters has ignited an incredibly passionate global fandom, and we’re always looking for authentic ways to bring fans closer to the worlds they love." She highlighted how the partnership with McDonald's allows fans to experience the rivalry between the Saja Boys and Huntrix in a tangible way, drawing inspiration from Korean culture and culinary traditions that are central to the film.
KPop Demon Hunters has made a remarkable impact since its release in summer 2025, amassing over 500 million views by December of the same year. The film's success was underscored by its accolades at the Academy Awards, where it won both Best Animated Feature and Best Original Song. As a result of this popularity, a sequel is already in the works, though details on its release remain scarce.
McDonald’s has confirmed that the Derpy Access Card will not only provide access to performances but will also include exclusive updates related to KPop Demon Hunters. According to Guillaume Huin, McDonald’s global marketing lead, the card will be a gateway to new content that fans have been eagerly anticipating since the film's debut.
Fans can look forward to the Saja Boys’ first official performance together and a new track from Huntrix, adding to the excitement of the event. This collaboration is not just a marketing gimmick; it’s a genuine effort to connect with fans who have shown unwavering support for the anime.
Previously, Huntrix made an appearance at Coachella 2026, where they performed their hit song "Golden" alongside Katseye. The reception to that performance was overwhelmingly positive, paving the way for this upcoming collaboration with McDonald's.
The popularity of the collaboration has even led to a secondary market for the collectible cards, as online resellers are profiting from the demand. This phenomenon highlights the cultural significance of K-pop and its integration into mainstream marketing strategies.
As the April 26 date approaches, excitement builds among fans eager to participate in this unique event. The combination of music, food, and exclusive content captures the essence of what KPop Demon Hunters has come to represent: a fusion of entertainment that resonates deeply with its audience.
With the promise of new music and the thrill of live performances, this collaboration between Netflix and McDonald’s is set to be a landmark moment for fans of the anime. As they prepare to scan their Derpy Access Cards, the anticipation of what’s to come is almost tangible.
The innovative partnership celebrates the film's success and fosters a sense of community among fans, allowing them to share in the excitement of the performances together. This event is a prime example of how brands can leverage popular culture to create engaging experiences that resonate with audiences on multiple levels.
As fans gear up for the performances, the collaboration stands as a reminder of the growing influence of K-pop and its ability to transcend traditional boundaries. Whether through music, food, or collectible memorabilia, the impact of KPop Demon Hunters is sure to continue shaping the cultural conversation.
As the digital stage prepares to come alive on April 26, fans are reminded that this is more than just a performance; it’s a celebration of a vibrant community that spans the globe. With the world watching, the stars of KPop Demon Hunters are ready to deliver an unforgettable experience.